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Nick Robinson

Cambridge English for Marketing Students Book with Audio CDs (2)

527.95 UAH527.95 UAH
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Product code:
Book + cd
101048
Book + cd "Cambridge English for Marketing Students Book with Audio CDs (2)" - Nick Robinson
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ISBN:9780521124607
Quantity CD:2
Cover:мягкая
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Weight:0.301 kg.
 
The term of reference to a delivery service:Курьером по Киеву - monday, 06 May 2024
Новой Почтой - tuesday, 07 May 2024
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Book + cd "Cambridge English for Marketing Students Book with Audio CDs (2)" — Nick Robinson

Одобренный Королевским Институтом Маркетинга (CIM), этот краткий курс (40-60 часов) использует практические задачи и реалистичные сценарии для отработки на языке специалистов коммуникативных навыков, необходимых для карьеры в сфере маркетинга. "Cambridge English for Marketing" охватывает широкий спектр маркетинговых вопросов: от понимания роли маркетинга в организации до запуска нового продукта. Десять автономных разделов позволяют учащимся сосредоточить внимание на наиболее важных для них областях маркетинга, а также на обучении специалистов лексике и маркетинговой теории. Развивает конкретные навыки, такие как проведение маркетингового аудита, подготовка маркетинговых кампаний, организация мероприятий и развитие цифровых маркетинговых стратегий.

Cambridge English for Marketing Students Book with Audio CDs (2)
Endorsed by the Chartered Institute of Marketing (CIM), this short course (40-60 hours) uses practical tasks and realistic scenarios to develop the specialist language and communication skills needed for a career in marketing. Cambridge English for Marketing covers a wide range of marketing topics, from understanding the role of marketing in an organisation through to launching a new product. The ten standalone units allow learners to focus on the areas of marketing most important to them and as well as teaching specialist vocabulary and marketing theory, the course also develops job-specific skills such as carrying out marketing audits, preparing marketing campaigns, organising events and developing digital marketing strategies. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online.

Key features:

  • Cambridge English for Marketing.
  • First Certificate in English.
  • Nick Robinson
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